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Opinion

Hear directly from the executives, strategists and industry voices shaping the future of advertising.

The next generation of AI agents won’t rely on marketers to write better prompts. They’ll learn from real consumer behavior and optimize directly toward the outcomes that brands care about, writes Max Snow, CEO of Yobi.

August 27Max Snow

Databricks was early to recognize the importance of creating a data infrastructure suitable for AI. CMO Rick Schultz goes behind the curtain.

September 3

All Opinion

For the first time ever, Americans 50 to 64 years old claimed a larger share of streaming time than those aged 35 to 49 years old, according to Nielsen.

November 16, 2022

The Trade Desk’s lead director of marketplace quality shares insights from her life in tech.

May 19, 2022