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Opinion

Hear directly from the executives, strategists and industry voices shaping the future of advertising.

Walmart acquired the connected TV ad platform Vibe.co and plans to link it directly with its own commerce media arm, Walmart Connect.

July 8

There’s no easy button for brands measuring success. Dana McGraw, Disney’s senior vice president of data and measurement science, is pushing for advertisers to look at the whole picture.

July 6

All Opinion

Unilever’s Amanda Faibis on balancing brand autonomy with scale, leveling up measurement and turning cultural moments into wins.

June 17

The rise of AI agents is forcing a fundamental rethink of bot detection. Human’s head of marketing shares why the bigger risk could be blocking the wrong traffic on this episode of 5 Minutes With.

June 11

Why programmatic audio is the strongest bet for closing digital media’s biggest monetization gap.

June 8

Frisbie breaks down AdsWizz’s partnership with Apple, why creators are diving into podcasts and how ad spend through audio hits the next level on this episode of 5 Minutes With.

June 8