AI
As AI agents take on more marketing decisions, fragmented data and governance challenges could determine how quickly APAC brands are willing to hand over control.
August 13Tharshini Tharma-Asokan
Nearly a year after the remedies decision in the Google search monopoly case, the struggle for dominance in AI search is heating up.
August 12Travis Clark
From protecting athletes against online abuse to helping sponsors co-build AI tools, the International Olympic Committee is embedding AI into nearly every corner of the Olympic movement.
August 10Ilyse Liffreing
Nielsen CEO Karthik Rao said trust will become increasingly important as AI automates more advertising workflows, making DoubleVerify a strategic addition.
August 7Chris Brooklier
From marketers becoming "full-cycle marketers" to the possibility of AI reshaping the economy, the industry's biggest thinkers painted very different pictures of what comes next at AI4.
August 6Ilyse Liffreing