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Opinion

On holiday packages and the ad tech stack you didn’t book

May 21Shirley Marschall

The Current Newsletter Edition272 Op Ed Shirley Marschall Preview Image v1

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Opinion

Time to wake up: Walmart is on a quest to own TV advertising

Walmart acquired the connected TV ad platform Vibe.co and plans to link it directly with its own commerce media arm, Walmart Connect.

July 8Karsten Weide

Yellow streaming remotes arranged in a circle/startburst on a blue background.

Opinion

The cost of treating journalism like content

June 23Vanessa Otero

A newstand with the front made to look like a social media feed on a smartphone as a person walks past it.

Opinion

How to close the value gap in brand-creator partnerships

June 18Ed Davidson

Two lions walk by beach chairs and a cursor.

Opinion

The digitization of word of mouth

June 18Jordan Rost

Three adults with AI sparkles for heads sit converse around a dinner table.

Opinion

The poet is not available for comment: On measurement and the performance of certainty

June 15Shirley Marschall

a bar graph going both ways in the shape of an impossible object behind a grid.

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