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The Readout graph: SVOD cancels in Q3 '22 that resubscribed showing resubscriptions after 3, 6, 9, and 12 months.
The Readout

32% of U.S. streaming cancellations are ‘won back’ after 6 months

New data suggests an opportunity for streaming services to focus their attention on winning back those who canceled, at a time when the metrics of success are shifting.