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Popcorn spills from a hand holding three red movie theater seats of increasing height.

The Hollywood strikes could disrupt the availability of premium inventory next year. But who stands to lose and gain?

The Hollywood strikes could disrupt the availability of premium inventory in 2024 and cause implications for TV ad buyers.

Damian Fowler

A machine eye rises over a mountain range within a browser window and emits nodes that connect to various colored shapes.

Leaders

AI, CTV and FAST: A new era of digital advertising takes shape at DMEXCO

Zac Wang

A paper airplane made of a receipt carrying two tourists flies above an envelope with an "email" symbol sailing in the ocean with a tourist inside.

Marketing Strategy

CTV, first-party data breathe new life into post-pandemic travel advertising

Zac Wang

A hand holds an hourglass filled with various sports balls while a circular time measurement is illuminated in the background.

Marketing Strategy

Sports streamers adapt strategies to cater to younger audiences’ short attention spans

Emma Shepherd

Across the internet

Monopoly suit

The FTC's new antitrust complaint against Amazon is nearly three times as long as DOJ's complaint against Google.

Stream team

Major streaming companies like Netflix and Disney are banding together to form the industry's first trade group, to combine their power against potential regulatory threats.

EU warns Musk

An EU report found that X, formerly Twitter, is the platform with the "largest ratio of mis/disinformation."

Q&AI

Free ad-supported TV streamer Tubi is testing a discovery feature powered by AI, letting users ask questions to find new content.

In translation

Spotify announced that it is testing an AI-powered tool that will translate podcasts into other languages.

Boomer TV

The New York Times reports on how broadcast networks are tailoring programming to their 'last best hope' in the age of streaming: people over 60.

Playing ball

Paramount debuts new offering focused on sports influencers.

AI everywhere

ChatGPT can now see, hear, and speak, as OpenAI introduces new capabilities.

'Tis the season

Modern Retail reports on how earlier demand for holiday shopping is causing some brands to rethink production calendars and marketing spend.

Scribes reach deal

Writers Guild reaches tentative agreement with studios and streamers.

By 2028, CTV ad revenue is predicted to soar by 10.4 percent worldwide

GroupM’s “This Year Next Year” report reveals predicted 10.4 percent surge in connected TV (CTV) and subscription video on demand (SVOD) expenditure. India emerges as a front-runner in the ad revenue boost. 