Opinion
Hear directly from the executives, strategists and industry voices shaping the future of advertising.
Walmart acquired the connected TV ad platform Vibe.co and plans to link it directly with its own commerce media arm, Walmart Connect.
July 8Karsten Weide
June 23Vanessa Otero
There’s no easy button for brands measuring success. Dana McGraw, Disney’s senior vice president of data and measurement science, is pushing for advertisers to look at the whole picture.
July 6
