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Opinion

Hear directly from the executives, strategists and industry voices shaping the future of advertising.

Opinion

The poet is not available for comment: On measurement and the performance of certainty

June 15Shirley Marschall

a bar graph going both ways in the shape of an impossible object behind a grid.

A newstand with the front made to look like a social media feed on a smartphone as a person walks past it.

Opinion

The cost of treating journalism like content

June 23Vanessa Otero

Two lions walk by beach chairs and a cursor.

Opinion

How to close the value gap in brand-creator partnerships

June 18Ed Davidson

Three adults with AI sparkles for heads sit converse around a dinner table.

Opinion

The digitization of word of mouth

June 18Jordan Rost

Opinion

The World Cup is here. Are you ready?

June 11Karsten Weide

Opinion

The World Cup is here. Are you ready?

June 11Karsten Weide

Opinion

Sincera co-founder Ian Meyers on scaling at The Trade Desk and being ‘irrationally bullish’ on ad tech

January 27Damian Fowler

Opinion Hal Malchow’s final lesson: We’re targeting the wrong voters

June 10Patrick McGill

Opinion Why Hightouch’s top agentic priority is generative creation

June 1Travis Clark

Opinion The Trade Desk’s Rob Hazan on the virtues of dynamic ad podding

May 28Damian Fowler

Opinion Xiaomi’s Eugene Lu on why OEM media is gaining ground in Southeast Asia

April 13Tharshini Tharma-Asokan

Video

VaynerMedia’s Anthony Scarola is betting on a cleaner, greener supply chain

February 3

5 Minutes with Matthias Braun, CEO, EMarketer.

Video

EMarketer’s Matthias Braun explains why AI search is booming but consumer trust is not

June 25

Black and white portrait of Christine Rhea smiling, featured in a “5 Minutes with” interview graphic for The Current.

Video

Away’s Christine Rhea on why AEO is so urgent now

June 21

All Opinion

Opinion

TV should work for everyone, not just Big Tech

September 11, 2025Matthew Henick

The Current Edition227 Op Ed Matthew Henrick The OS Ecosystem 1200px v1

Opinion

Unlocking CTV’s full potential: Lessons from across the pond

September 4, 2025Jess McGrogan

The Current 236 Op Ed Jess Mc Grogan 1200x1200px v1

Video

Wpromote’s Megan McDonagh on the CMO-CFO relationship in the tariffs era

September 4, 2025

The Current234 5 Min Megan Mc Donagh W Promote 1200px v1 copy

Video

Unlocking the secrets to DoorDash’s advertising success with Peter Giordano

September 2, 2025

Opinion

Walled Gardens’ AI is not the solution CMOs need

September 2, 2025Tal Jacobson

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