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Innovation

AI, creativity and emerging ideas transforming how the advertising industry thinks, builds and evolves.

As AI agents take on more marketing decisions, fragmented data and governance challenges could determine how quickly APAC brands are willing to hand over control.

August 13

From Squid Game to Liquid Death’s Tony Hawk collab, here are some Halloween costumes tailored for the advertising and marketing industry

October 21, 2021

‘Brands must avoid one-size-fits-all messaging at all costs and recognize the spectrum of human experiences right now, and how that impacts traditional communications.’

August 12, 2021