Innovation
AI, creativity and emerging ideas transforming how the advertising industry thinks, builds and evolves.
As AI agents take on more marketing decisions, fragmented data and governance challenges could determine how quickly APAC brands are willing to hand over control.
August 13Tharshini Tharma-Asokan
Nearly a year after the remedies decision in the Google search monopoly case, the struggle for dominance in AI search is heating up.
August 12Travis Clark
A profile series exploring the entrepreneurs and innovators reshaping media and technology — told through the details that reveal how they think, not just what they built. In our debut profile, we meet the co-founder and COO of Fubo.
June 2Damian Fowler
Over 6,700 brands advertised during the World Cup, leading to an estimated $1.19 billion in ad revenue. While Coca-Cola was a major winner, brands that traditionally haven’t been able to get in on the action made an impact too.
July 30Chris Brooklier
From Squid Game to Liquid Death’s Tony Hawk collab, here are some Halloween costumes tailored for the advertising and marketing industry
October 21, 2021Ilyse Liffreing
‘Brands must avoid one-size-fits-all messaging at all costs and recognize the spectrum of human experiences right now, and how that impacts traditional communications.’
August 12, 2021Damian Fowler
March 23, 2021