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Innovation

AI, creativity and emerging ideas transforming how the advertising industry thinks, builds and evolves.

Innovation

Asia’s microdrama boom is turning spare minutes into premium media

May 4Tharshini Tharma-Asokan

The Current Newsletter Edition270 Microdramas Preview Image v1 1

Opinion

The Agentic Gap: Why Brand Marketers Aren't Listening

March 31Ali Manning

The Current Newsletter Edition260 Op Ed AI Hypevs Reality 1920x1080px Featured Image v2 1

Innovation ‘Throwing money in the toilet’: Why DEPT thinks agencies are fighting the wrong AI battle

June 22Chris Brooklier

Innovation ROI on the Riviera: Cannes shifts from AI hype to AI returns

June 17Damian Fowler

Innovation Indian publishers fear AI could intensify platform dominance

June 8Shantanu David

Innovation ‘The Wild West’: IAB Tech Lab’s CEO on agentic misconceptions and the future of agencies

May 29Travis Clark

The Driving Force

Innovation

The Female Quotient’s ‘chief troublemaker’ Shelley Zalis on closing the gender gap

March 6, 2025Ilyse Liffreing

The Driving Force Alberto Horihuela: The contender

June 2Damian Fowler

Innovation Why Colgate-Palmolive’s European media lead believes premium content builds brands

August 22, 2024Zac Wang

Innovation Nine’s programmatic boss Jordan King on the future of Australian TV

June 26, 2024Zac Wang

Innovation L’Oréal’s Lex Bradshaw-Zanger on brand-building in a mobile-first marketplace

March 4, 2024Damian Fowler

Innovation

Can Possible become marketing’s Davos?

April 14Ilyse Liffreing

Innovation Cannes Lions enters its AI era

February 23Ilyse Liffreing

Innovation 14 marketers predict what’s next for streaming, measurement, AI and retail in 2026

December 29, 2025Chris Brooklier

Innovation 15 things the ad industry lost in 2025

December 22, 2025Ilyse Liffreing

Innovation How a former rap critic and his wife landed venture capital funding from The Trade Desk

July 15, 2021George P. Slefo

Innovation

Chocolate eggs and fish filets: How brands can use first-party data to capitalize on Easter

April 13, 2022Ilyse Liffreing

Innovation

The Great Resignation has made digital marketing roles in high demand—here's how to nail that interview

March 23, 2022Ilyse Liffreing

Innovation

International Women's Day: Trailblazing women of marketing and advertising

March 9, 2022Ilyse Liffreing

Innovation

Advertisers stand with Ukraine as ‘the world that brands now occupy is a much more open and honest one’

March 9, 2022George P. Slefo

Innovation

Amid Coinbase fallout, agency leaders share how to take back control

Agencies address the fallout from the Coinbase Big Game spot

March 2, 2022Ilyse Liffreing

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