Latest News
Executives from Snowflake, HyphaMetrics, PadSquad and LiveRamp explain why AI ambitions are only as strong as the data behind them.
August 17Chris Brooklier
Chalice Founder Ali Manning argues that “outcomes” has become a catchall for outdated proxies that do not add true business value and undermines the industry’s credibility.
August 13Ali Manning
New research reveals where and how the fastest-growing audience in sports engages content.
August 13Zharmer Hardimon
As AI agents take on more marketing decisions, fragmented data and governance challenges could determine how quickly APAC brands are willing to hand over control.
August 13Tharshini Tharma-Asokan