AI
AI is becoming embedded across APAC agency workflows, but marketing leaders in-region warn it’s no silver bullet.
July 13Tharshini Tharma-Asokan
Data shows that consumers still aren’t quite comfortable letting AI make purchases for them, even as more retailers adopt AI tools.
June 30Travis Clark
Young consumers are increasingly making their cultural interests a major part of their identity while their preference for authenticity and skepticism of AI intensifies.
June 24Travis Clark
With tech giants spending billions of dollars a year on AI research and development, DEPT believes the future for agencies isn’t building proprietary AI platforms. It’s charting a new path.
June 22Chris Brooklier
