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George P. Slefo

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Marketing

Amazon Web Services supports Unified ID 2.0 as the future of identity heads to the clouds

June 22, 2022George P. Slefo

Innovation

What to expect as Cannes returns in person

June 16, 2022George P. Slefo

Marketing

Vox Media on building its own SSP and adopting Unified ID 2.0

June 8, 2022George P. Slefo

Marketing

The next presidential election could be the first without third-party cookies. Political advertisers are planning ahead.

June 1, 2022George P. Slefo

Media

The upfronts changed in 2022. So have the deals.

May 19, 2022George P. Slefo

Innovation

The 2022 back-to-office wardrobe refresh — and what it means for advertisers

May 12, 2022George P. Slefo

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