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For Context: The media’s fight to reclaim journalism from Big Tech

Things that used to take days now take minutes. Those gains will only compound as this technology matures.

Published February 2

Two decades after journalism first went online, the industry is entering another seismic shift — this time driven by AI.

Rising players like OpenAI, Perplexity and Anthropic are scraping vast amounts of content from major news organizations. For many publishers, this poses an existential threat that echoes the early days of the internet when Google and Facebook rewrote the rules of content distribution.

Those tech platforms reshaped journalism in the 2000s. Now, news publishers are pushing back.

On this episode of For Context, we trace the rise of digital news — from the first banner ad to the age of algorithms — and explore how changing tech and legal landscapes could give publishers a new chance to reclaim their future.

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