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How APAC media buyers turn global sports moments into local marketing wins

April 6Tharshini Tharma-Asokan

The Current Newsletter Edition264 APAC Global Sports Preview Image v1

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How marketers are conquering the ‘tsunami of supply’ from live events

April 8, 2025Chris Brooklier

The Current Newsletter Edition212 Tsunamiof Supply Live Events 1200px Square v1

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Spotify launches ad exchange and generative AI ad creator, adopts UID2 in major push for ad dollars

April 3, 2025Zac Wang

The Current 214 Spotify Ads 1200x1200px v1

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How European streamers are finding success amid Netflix’s dominance

April 1, 2025Chris Stokel-Walker

The Current 211 European Streamers 1200x1200px v1

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BBC Studios is developing its own ID solution as it seeks to woo global advertisers

March 31, 2025Zac Wang

The Current 214 BBC Identity 1200x1200px v1

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Streamers are taking the ad-supported formula global. Are advertisers feeling the love too?

March 24, 2025Nurhuda Syed

The Current Newsletter Edition212 Streamers Ad Formula 1200px Square v1

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