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How APAC media buyers turn global sports moments into local marketing wins

April 6Tharshini Tharma-Asokan

The Current Newsletter Edition264 APAC Global Sports Preview Image v1

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Why U.S. marketers are reallocating social and search spend into CTV

May 15, 2025Tharshini Tharma-Asokan

The Current 220 IAB2025 Digital Video Ad Spend Report 1200x1200px v1

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Disney touts sports, streaming tech and storytelling at upfront (but mostly sports)

May 14, 2025Travis Clark

The Current Newsletter edition220 Disney Upfronts 1200px Square v1

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NBCUniversal upfront positions Peacock as the live sports streaming leader with NBA deal, new features

May 13, 2025Ilyse Liffreing

The Current Edition220 NBC Uupfronts 1200px v2

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‘Adapt, and fast’: NewFronts tout CTV innovation amid upfront uncertainty

May 12, 2025Travis Clark

The Current Newsletter Edition219 IAB New Fronts Coverage 1200px Square v1

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‘A perfect storm’: Can networks help advertisers weather uncertainty?

May 7, 2025Travis Clark

DAM Final Exports The Current Newsletter Edition173 MA Xand Live Events 1200px Square v1

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