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Marketing

Consumer Trends

The Chinese-owned app is helping fuel the growth of social commerce in the U.S.

September 30, 2021

The grocery giant is incorporating shoppable videos, recipes and creator content into its ecommerce strategy

September 23, 2021

From Target’s first Latinx Heritage collection to Miller Lite’s largest Latinx campaign, brands are increasingly trying to connect with the growing consumer segment

September 23, 2021

How Apple’s iOS 15 update will impact advertisers — as well as what its motivations might be — in plain English.

September 21, 2021