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Innovation

The most impactful 2022 Pride campaigns

Brands like Tinder, Pantene, and Oreo show allyship beyond rainbow-washing.

June 8, 2022Ilyse Liffreing

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Marketing

Marketers in Asia-Pacific must solve the privacy/ personalization paradox ahead of the potential loss of cookies

Adobe, Procter & Gamble, and research and advising firm Forrester address identity on a myth-busting webinar.

June 8, 2022Chris Brooklier

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Ad Tech

What the Tech are clean rooms?

Explaining what data clean rooms are and why they’re all the rage.

June 8, 2022John McDermott

Marketing

The next presidential election could be the first without third-party cookies. Political advertisers are planning ahead.

June 1, 2022George P. Slefo

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Media

How brands use CTV as a direct response channel

CTV has transformed television advertising from a branding channel into one that works at all stages of the marketing funnel.

June 1, 2022John McDermott

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