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It’s been said before that CMOs and CFOs are no longer operating in silos. In 2026, they should be working together. What’s changed is why this collaboration is no longer optional.
April 13Tharshini Tharma-Asokan
As large language models (LLMs) improve, ad leaders across the industry, from holding company giants such as WPP to independents like Monks.
April 7Travis Clark



