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Media

How APAC media buyers turn global sports moments into local marketing wins

April 6Tharshini Tharma-Asokan

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Media

How India’s biggest sports event will test whether advertisers adopt new TV currency

April 2Shantanu David

The Current Newsletter Edition265 CTV Measurement In India 1200px v1

Opinion

Performance TV is on the rise. But don’t overlook audio.

April 1Arthur Larrey

Media

From Disney+ to microdrama apps, what’s behind the pivot to vertical video?

April 1Travis Clark

The Current Newsletter Edition265 Pivot To Vertical Video 1200px v1

Opinion

The Agentic Gap: Why Brand Marketers Aren't Listening

March 31Ali Manning

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