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Marketing

Why virtual catwalks and NFTs are all the rage as NYFW returns in person

September 14, 2022Ilyse Liffreing

Media

NFL dives further into streaming with new NFL+ app

The app will benefit the football league with more first-party data and inroads into programmatic.

September 14, 2022Chris Brooklier

Media

Why baseball’s streaming pitch to younger audiences has staying power

Baseball pushes into the future by exclusively streaming games on Peacock and Apple TV+.

September 7, 2022Chris Brooklier

Marketing

Now that OOH is back, here are 6 brands giving billboards a makeover

September 7, 2022Ilyse Liffreing

Marketing

P&G joins others in supporting Unified ID 2.0 to help improve the consumer ad experience

September 1, 2022Ilyse Liffreing

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