Skip to content

Subscribe

Subscribe

Trending articles

Contributors

Shantanu David

Latest

Marketing

In India, advertisers searching for outcomes turn to commerce media

May 20Shantanu David

The Current Newsletter Edition272 Commerce Overtaking Content 1200px Square v2

Marketing

Why India’s FMCG giants are increasing ad budgets during uncertainty

May 15Shantanu David

The Current General Marketing Trends 1200px

Media

How India’s biggest sports event will test whether advertisers adopt new TV currency

April 2Shantanu David

The Current Newsletter Edition265 CTV Measurement In India 1200px v1

Marketing

What India’s smartphone security push means for mobile targeting and attribution

March 4Shantanu David

The Current Newsletter Edition259 India Mobile Targeting 1200px v1

Media

For India’s FMCG marketers, television is no longer sacred

February 16Shantanu David

The Current Newsletter Edition259 India FMCG2026 1200px Square v1

Marketing

Why India’s answer to GDPR could unlock bigger retail media budgets

January 27Shantanu David

The Current Newsletter Edition256 India GDPR 1200px v1

1 2 →

View Description

View Description

Expand video

View Description

Up next

Minimize video

View Description

Up next