5 Minutes with
Hightouch co-CEO Tejas Manohar discusses AI’s context problem, one-to-one personalization and why power is consolidating among a handful of AI giants.
July 27
There’s no easy button for brands measuring success. Dana McGraw, Disney’s senior vice president of data and measurement science, is pushing for advertisers to look at the whole picture.
July 6
EMarketer forecasts AI ad search spend in the U.S. will reach $68 billion by 2030. The company’s CEO goes in depth on how spend is interacting with consumer sentiment about AI.
June 25
Rhea also says that AI platforms becoming the point of purchase for consumers is “closer than you think, but not there by any means yet."
June 21
