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Joy Robins on how The New York Times is luring news-averse advertisers
The Big Impression

Joy Robins on how The New York Times is luring news-averse advertisers

July 124 mins

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The New York Times' Global Chief Advertising Officer, Joy Robins, discusses games, commerce media and why news organizations need to shift the narrative away from "brand safety" to attract advertisers.

Dive into more insights and inspiration from leaders in ad tech: https://www.thecurrent.com/


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