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Haleon’s Katie Williams compares marketing to the scientific method
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Haleon’s Katie Williams compares marketing to the scientific method

Haleon U.S. CMO Katie Williams talks about building the brand after GSK split its consumer health care business into Haleon, which includes brands like Advil, Theraflu, and ChapStick.

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February 22, 202327 mins

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Haleon U.S. CMO Katie Williams talks about building the brand after GSK split its consumer health care business into Haleon, which includes brands like Advil, Theraflu, and ChapStick. Dive into more insights and inspiration from leaders in ad tech: https://www.thecurrent.com/ Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

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