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How APAC media buyers turn global sports moments into local marketing wins

April 6Tharshini Tharma-Asokan

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SVOD vs AVOD and other takeaways from Nielsen’s CTV Summit

May 12, 2021George P. Slefo

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Sky Media makes its content available programmatically via The Trade Desk. Here’s how it will impact the future of TV in Europe.

May 12, 2021Damian Fowler

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NewFronts and upfronts move closer together. Here’s what it means for media buyers.

May 5, 2021George P. Slefo

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OpenAP wants the TV industry to speak the same language. Here’s why some of the largest agencies and networks are listening.

April 28, 2021George P. Slefo

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Peacock, Paramount+ are eating into Netflix’s market share. Here’s what it means for advertisers.

April 20, 2021George P. Slefo

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