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AI could slash video ad production costs — just as TV opens more doors for small businesses

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A Cannes juror on what it takes to win a Lion and why Brazil landed Creative Country of the Year

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How the New York Post optimized its supply path and increased fill rates by 8.6x

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Netflix’s CMO on why it holds back 25% of its marketing budget for surprise hits

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Innovation

At Cannes Lions, marketers wrestle with the implications of AI on creativity

June 17, 2025Travis Clark

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