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Marketing

Brands react to Facebook’s name change to Meta

From Wendy’s to Aviation Gin, brands comment on the platform’s metaverse rebrand

October 28, 2021Ilyse Liffreing

Marketing

Why the advertising world’s holding companies are betting big on retail media

October 28, 2021George P. Slefo

The unredacted Texas-led lawsuit alleges that Google doesn’t play fair

October 28, 2021George P. Slefo

Marketing

The Metaverse – How brands are boldly embracing marketing's new frontier

Through virtual worlds, NFTs and immersive experiences, brands are experimenting in reaching new generations of consumers

October 28, 2021Ilyse Liffreing

Media

Live sports ‘fandom is flourishing,’ though perhaps it's not where you think

October 21, 2021Damian Fowler

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