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The FIFA World Cup Qatar 2022 is already racking up record viewership, which means advertisers — from major sponsors to national B2B brands — stand to benefit from the world’s most-watched sporting event.

November 30, 2022

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For the first time ever, Americans 50 to 64 years old claimed a larger share of streaming time than those aged 35 to 49 years old, according to Nielsen.

November 16, 2022

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